2025 Horse Speak &"Being Herd" Events
Gain Confidence, Clarity and Sustainable Communication
using the "Being Herd" Program
Lucinda B’s Teaching Approach - All teaching materials are Evidence-Based
With warmth, patience, and decades of experience, Lucinda teaches a gentle, intuitive, and science-backed approach to working with horses.
As a Certified Horse Speak® Practitioner, Lucinda teaches:
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Horse Speak® – Sharon Wilsie’s work on equine communication.
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Equine Neuroscience & Learning – Based on Evidence-Based Horsemanship (Dr. Stephen Peters & Martin Black)
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Affective Neuroscience (Jaak Panksepp).
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Equine Ethology – Horse Watch: What it is to be Equine (Dr. Marthe Kiley-Worthington).
Lucinda’s teaching aligns with evidence-based clinicians like Dr. Peters, Warwick Schiller, and Lockie Phillips, Tristin and all non-dominance clinicians.
She presents complex topics—the Central Nervous System, Neurochemicals of Emotions, Learning, and Memory—in a simple, practical, and powerful way for every horse enthusiast.
What do "Being Herd" Clinics Cover?
First Morning: 3-hour Presentation Focusing on Horse Speak the language of the horse, Central Nervous System including the Brain, how horses Learn and the Neurochemicals of Emotions. She reinforces her teaching through many stories, videos and anecdotes.
A note on scheduling-
We invite you to attend the first 3-hour Saturday Morning Presentation for just $50, and if you wish to attend the clinic, just pay the balance (space available).
First Afternoon- The work includes one or more horses to demonstrate and reinforce the information presented in the Morning Presentation. Lucinda has a series of fascinating exercises for participants to introduce new concepts.
Second Day- Practice continues using the exercises and experiencing the outcome with coaching.
Private Session following Clinics.
For several days after most clinics, Lucinda will be offering private sessions. She can come to your facility, within 30 miles or so of the clinic venue, and work with you and your horse for 90 minutes. Contact admin@lucindab.com to arrange a private session.
What's the difference between a Level ONE Clinic and a Level TWO Clinic?
Lucinda B’s clinics cover the core topics of the Equine Mandala—Neuroscience, Equine Ethology, Learning to Learn, Memory and Emotions, and Horse Speak®.
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Level ONE provides a general overview, introducing key concepts and foundational knowledge.
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Level TWO is a more advanced clinic that builds on the fundamentals and assumes participants are ready for a deeper dive into the material.
Can I attend a Level TWO Clinic if I haven’t attended a Level ONE Clinic?
Yes, but it’s important to prepare in advance. If you haven’t attended a Level ONE Clinic, you can get ready for Level TWO by:
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Reading foundational books:
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Being Herd: For the Love of Horses by Lucinda B.
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Essential Horse Speak: Continuing the Conversation by Sharon Wilsie.
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Evidence-Based Horsemanship by Dr. Stephen Peters & Martin Black.
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Familiarizing yourself with Horse Speak® and the Equine Mandala concepts.
What is Lucinda’s Teaching Methodology?
Lucinda teaches using Experiential Learning, which emphasizes hands-on, learning-by-doing experiences. While there will be some lecture, much of the clinic takes place in direct interaction with horses, allowing participants to practice and apply what they learn in real time.
Who should attend a Lucinda B Clinic?
Anyone interested in horses! These clinics are open to all, not just horse owners. Whether you’re a rider, trainer, equine professional, or simply someone who loves and wants to understand horses better, you’re welcome to attend.